Market Overview
Empowering West Africa forms a vital segment of Africa’s fast-growing medical device industry and is expanding steadily across diagnostics, imaging, patient monitoring and cold-chain capacity for immunisation. Private sector participation and donor-funded health programmes continue to drive stable procurement flows. Regulatory improvements, particularly those led by NAFDAC, are enhancing product quality and investor confidence, while regional harmonisation efforts further strengthen market alignment and compliance. The region’s medical device market is forecast to grow from USD 1,060 million in 2025 to USD 1,600 million by 2030, registering a CAGR of 8.56% (Source: Statista), signalling sustained expansion. This growth is driven by hospital modernisation efforts, increasing diagnostics penetration and continued investments in universal health coverage.
Nigeria Leads - Nearly 40% of the market
- Nigeria is the largest medical device market in West Africa, valued at USD 414.8 million in 2025, projected to reach USD 632.48 million by 2030
- Growth is driven by rising demand for medical devices and expanding healthcare access across the country.
High growth markets beyond Nigeria
- Ivory Coast (CAGR 9.24%) and Cameroon (CAGR 9.3%) lead in regional growth, driven by hospital upgrades, private clinics and reform-led investments.
- Senegal (CAGR 8.21%) continues steady growth through digital health adoption and hospital development.
- Ghana (CAGR 6.6%) sees moderate expansion, consistent with demand but at a slower pace vs regional peer.
The region’s medical device market is forecast to grow from USD 1,060 million in 2025 to USD 1,600 million by 2030, registering a CAGR of 8.56% (Source: Statista), signalling sustained expansion
Why attend World Health Expo in Lagos 2026!
- See New Innovations: Discover the latest medical technologies.
- Learn from Experts: Hear insights from global healthcare leaders.
- Build your Skills: Join hands-on workshops and training sessions.
- Compare Solutions: Explore offerings from different providers to make informed choices.
- Watch Live Demos: Experience real-world healthcare applications.
- Network Widely: Connect and exchange ideas with colleagues and peers.
- Join key Discussions: Take part in health policy and future-focused forums
Demand Drivers and Trends for Medical & Diagnostic Devices:
- West Rapid population growth and urbanisation-
- Rapid population growth and urbanisation fuelling diagnostic demand
- Nigeria’s urban population may reach 250 million by 2025 (OECD estimate), adding pressure on hospitals and labs.
Private sector driving advance diagnostics
- Investment accelerating specialised and AI enabled centres.
- Apex specialist hospital opened an AI powered lab in 2025 (USD 2 million)
Public investment and lab automation-
- Post-Covid policies boosting diagnostics and automation
- New PCR lab commissioned in Lagos to expand testing
Shift towards domestic and regional manufacturing
- Policy push to reduce import dependency
- Nigeria’s medical lab guild urging local production of reagents and equipments
Case Study: Cassona Expands Advanced Imaging Access in Nigeria
Cassona’s approach demonstrates a scalable market-entry model that combines device deployment, skills development and accessible financing. In February 2025, Cassona Global Imaging installed a Neuviz Ace SP 32-slice CT scanner at St. Mary’s Catholic Hospital in Gwagwalada (Abuja), improving access to advanced diagnostic imaging for the surrounding community. To reinforce this upgrade, Cassona partnered with Neusoft in April 2025 to train over 70 radiographers, radiologists and medical physicists in dose optimisation, CT operations and advanced imaging techniques. In parallel, the company introduced affordable 24-month financing plans, enabling smaller hospitals to acquire high-end imaging systems without heavy upfront costs.
Platforms like World Health Expo (WHX) are pivotal for creating actionable strategies and investments that will shape the future of healthcare in Nigeria.
- Senator Ipalibo Harry Banigo Chairman, Senate Committee on Health
Emerging Segments and High-Growth Product Categories
Key market gaps & how distributors can turn these into growth opportunities
Source: hpvcentre.net : Human Papillomavirus and Related Cancers, Fact Sheet 2023
Key takeaways and next steps
West Africa’s healthcare market continues to accelerate across high-demand segments such as diagnostic imaging, cardiology, laboratory diagnostics and digital health solutions. World Health Expo attendees have the opportunity to interact directly with buyers, distributors and healthcare professionals from across the West African region, allowing them to understand real market needs, procurement priorities and partnership opportunities. Attendees also gain first-hand insights into the healthcare landscape, regulatory structures and investment trends that are crucial for gaining a foothold and thriving in West Africa’s healthcare sector.
In this context, World Health Expo 2026 in Lagos serve as the region’s most strategic platforms for market entry, buyer engagement and knowledge-building. Hospital procurement heads, laboratory owners, distributors, government decisionmakers, clinicians, specialists and medical researchers attend World Health Expo to explore state-of-the-art products while simultaneously gaining critical market intelligence that informs strategic decisions. The events facilitate high-value connections with manufacturers and overseas suppliers, helping attendees secure distribution partnerships, understand emerging opportunities and build a strong pipeline within West Africa’s rapidly growing healthcare ecosystem.
Distributors that combine device supply + service + financing will capture the fastest-growing margin pools in emerging markets.
Moving Forward:
World Health Expo 2026 stands out as a preferred platform for visibility and opportunity, enabling early-career professionals, entrepreneurs and institutions to discuss projects, test ideas with diverse audiences and receive meaningful feedback. Its exhibitions, networking and matchmaking activities help attendees spark collaborations, access support networks and accelerate professional and organisational growth.
A redefined perspective on women’s health must include biological, social, and gender variables, embracing inclusiveness for all individuals. Empowering women with access to quality care enables informed decision- making, resilience, plus opportunities for education along with economic participation. Healthier mothers build stronger households and foster thriving societies. Collaboration across sectors is essential to drive innovation, amplifying women’s voices in research as well as development, in addition to ensuring accessible and ethical healthcare solutions. Policies that promote innovation, incentivise investment, and foster regulatory support can sustain these advancements.
